VDO.AI, a global advertising technology innovator, has appointed Akshay Chaturvedi as its chief business officer, supply.
In his new role, Chaturvedi will oversee video-led engagement and revenue maximisation for publishers across the world.
VDO.AI offers monetisation management solutions for publishers across web, mobile, CTV & OTT apps. The latest appointment will enable VDO.AI strengthen its capabilities by building the publisher vertical, globally.
Chaturvedi will leverage his skillsets that span across strategy, product, and business leadership, especially in the digital domain, to contribute in building publisher connect, over newer geographies, beyond India.
He has assumed the role of a business leader with a successful track record for over two decades, sprawling across inception, revolutionising, and scaling up renowned brands and businesses. His previous roles include being a part of Vice Chairman's corporate strategy team at Times of India group, founder member of Gaana.com, and business head for ZigWheels.com at Times Internet.
“We are thrilled to welcome Akshay to our diverse, dynamic, ever-growing family at VDO.AI. These are very exciting times for the adtech landscape around the globe and having established our footprint in India, we want to offer our unparalleled and innovative monetisation solutions overseas, as well. We are confident that Akshay will leverage his domain expertise and entrepreneurial skills to not only help the publishers unlock higher engagement rates with premium advertisers and incremental revenues but also reimagine the entire digital advertising gamut, globally,” said Amitt Sharma, founder and chief executive officer of VDO.AI.
Chaturvedi’s past four years were dedicated to being an entrepreneur running a full stack boutique digital services company that worked with marquee Indian and global organisations. In addition, he also dabbled as a strategy consultant and startup coach.
“VDO.AI is poised to scale its momentum and I am humbled to join the team at this juncture of growth. The increased adoption of CTV/OTT as well as the visible shift of interest towards web solutions creates a blue-ocean opportunity across the globe. Publishers today are increasingly seeking immersive, engagement-led experiences, and seamless Omni-channel integration, driven by responsive content and VDO.AI has been at the forefront of offering all these services. I look forward to propelling them on their roadmap of attaining global success,” added Chaturvedi.